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Novakid Launches ESL Universe Novakid Game World to Advance Gamification in Language Learning

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All 5 levels of the Magic Academy Curriculum will be rolled out by July 2022

The Novakid Game World is the first innovative product on the ESL (English as a Second Language) world market which provides both teachers and students between 4 and 12 years of age with the whole ecosystem of English teaching and learning tools within the online educational game universe.

Over 15,000 students are already making the most of their lessons in the Novakid Game World on a daily basis.

Novakid Game World is a new and innovative story-based learning environment with animated comic stories full of eye-catching characters, story-linked individual English lessons with a teacher, several mini-games and homework activities designed for students. English learning happens in all these elements of the story-based learning environment which combine enrichment with entertainment.

The Magic Academy, the first virtual learning world in the Novakid universe, was chosen as a commonly understandable and broad concept for most children in the 45 countries where Novakid operates.

Gamification Applied to Language Learning

“Gamification embeds the learning in a deeper way and allows it to really sink in and become part of the child, rather than being something that’s theory stuck in their heads. The rewards and games are predominantly there to create a fun and engaging way for the kids to do a lot of repetitive practice with learning material that requires it”,

says Amy Krolevetskaya, Studies Director at Novakid.

The gamification technologies and storyline contain an immersive rewards system designed to increase student engagement and enhance incidental learning while linking the ESL learning and teaching tools together. The content of all elements of the educational game universe: comic stories, English lessons with a teacher, mini-games and homework activities is adapted to students’ needs and their level of key competences being developed.

Being a crucial element in the Novakid Game World universe, mini-games allow students to interact with the content and practice new knowledge in a playful way.

According to the most recent data provided by Novakid, gamification applied to English teaching and learning does not impede learning, the failure rate is only 13%. On the other hand, earning points, achievements and awards actually stimulate the reward system of the brain and lead to better performance.

“Novakid Game World is an opportunity for effective English learning in a gaming environment. An experiment launched in 2020 with a number of gaming features on our platform proved to be successful, and we decided to create a completely gamified space for learning English. We have made the first product on the niche market where gamification technologies do not exclude teachers from the educational process, and, on the contrary, do not take over the role of a teacher. The Novakid Magic Academy is the first virtual learning world within the Novakid Game World ESL universe. We are planning to launch new gamified virtual worlds to let each student choose the most interesting and engaging one for them”,

comments CEO of Novakid Max Azarov.

The Novakid online platform offers kids and their parents a free trial lesson. In this full-fledged first lesson, the teacher will engage your child in learning by using fun English games. The teacher will also show the interactive platform and its features, and determine their level of English. The trial lesson is 25 min long and is conducted in English.

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  1. Silvana

    I’m a teacher, is it possible to use it at school?

    • Novakid

      Hi Silvana
      Thank you for your comment. Please, address your question to our marketing department.

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